Meet The crew

Inspired. Motivated. Outdoorsy. A little goofy and lots of fun.

We are outdoor retailers who happen to also be Amazon experts. And because we design and sell our own line of family camping products, we share many of the same considerations and concerns as you and our other brand partners: Brand integrity, brick and mortar relationships, full-price representation, sustainable growth, and maintaining consumer trust.

If you've ever felt overwhelmed or frustrated by Amazon, Team Cone can help. Meet the people who make the magic happen:

Ken Johnson Chief Executive Officer Ken is the mastermind CEO of Lone Cone. This guy loves all kinds of fishing, unsuccessful hunting trips, and camping with his wife and three little ones amidst the beauty of the Sawtooth Mountains.

Ken Johnson

Chief Executive Officer

Ken is the mastermind CEO of Lone Cone. This guy loves all kinds of fishing, unsuccessful hunting trips, and camping with his wife and three little ones amidst the beauty of the Sawtooth Mountains.

Annalisa DeMarta Chief Operating Officer Annalisa is the #bosslady of Lone Cone. As a New York native, she appreciates the openness that Idaho public lands have to offer. She enjoys taking her 3 little ones to a local Boise trail most evenings.

Annalisa DeMarta

Chief Operating Officer

Annalisa is the #bosslady of Lone Cone. As a New York native, she appreciates the openness that Idaho public lands have to offer. She enjoys taking her 3 little ones to a local Boise trail most evenings.

Karen Robertson eCommerce Manager Karen keeps the Lone Cone supply chains in top shape, but mainly loves rock climbing, mountain biking and backpacking around Idaho with friends and family.

Karen Robertson

eCommerce Manager

Karen keeps the Lone Cone supply chains in top shape, but mainly loves rock climbing, mountain biking and backpacking around Idaho with friends and family.

Kelsey McCormick Digital Content When she’s not working on digital magic for Lone Cone, Kelsey loves spending time outdoors. You’ll find her hammocking in the forest, camera in hand, with a cider near by.

Kelsey McCormick

Digital Content

When she’s not working on digital magic for Lone Cone, Kelsey loves spending time outdoors. You’ll find her hammocking in the forest, camera in hand, with a cider near by.

Reed Dettrich Operations Manager Reed helps Lone Cone crank on all cylinders as their Operations Manager. When not working you can find him with his wife Kerstin, digging into Idaho’s amazing access to skiing, mountain biking, climbing and fishing.

Reed Dettrich

Operations Manager

Reed helps Lone Cone crank on all cylinders as their Operations Manager. When not working you can find him with his wife Kerstin, digging into Idaho’s amazing access to skiing, mountain biking, climbing and fishing.

Glen Carscadden Brand Manager Glen helps LoneCone maintain the relationships with the awesome brands we carry. Originally from California, he moved to a Idaho with his wife Sierra and son Jacob to enjoy the amazing hiking, biking and fishing this beautiful state has to offer.

Glen Carscadden

Brand Manager

Glen helps LoneCone maintain the relationships with the awesome brands we carry. Originally from California, he moved to a Idaho with his wife Sierra and son Jacob to enjoy the amazing hiking, biking and fishing this beautiful state has to offer.

Jess Roth Copywriter Jess is the resident wordsmith at Lone Cone. An East Coast transplant, she fell in love with the wide open spaces and big sky of Idaho. This veritable bird nerd is often spotted in backcountry hot springs and flying down ski slopes.

Jess Roth

Copywriter

Jess is the resident wordsmith at Lone Cone. An East Coast transplant, she fell in love with the wide open spaces and big sky of Idaho. This veritable bird nerd is often spotted in backcountry hot springs and flying down ski slopes.

GIAN Gieri CONTROLLER Gian oversees the finance and accounting functions at LoneCone.  When he’s not working, Gian enjoys mountain biking and hiking with his family in the Boise Foothills.

GIAN Gieri

CONTROLLER

Gian oversees the finance and accounting functions at LoneCone.  When he’s not working, Gian enjoys mountain biking and hiking with his family in the Boise Foothills.

JASON dudley Full Stack developer Jason develops tools to streamline and automate. Originally from San Diego, he enjoy's Idaho's open spaces and fishing and can usually be found riding Boise's roads and trails.

JASON dudley

Full Stack developer

Jason develops tools to streamline and automate. Originally from San Diego, he enjoy's Idaho's open spaces and fishing and can usually be found riding Boise's roads and trails.